Discover Creators
Last updated Jun 22, 2026 · 1 min read
How to read a creator profile
A creator's profile contains all the information you need to evaluate if they're the right fit for your campaign: metrics, content, history, and pricing.
Metrics and audience
In the metrics section you'll see followers, engagement rate, average reach per post, and audience demographics (age, gender, country). This data comes from HypeAuditor and is updated periodically.
Portfolio and pricing
The portfolio shows examples of content the creator has already produced for previous brands. The pricing section (if the creator filled it in) shows their rates by content type, which helps you assess whether they fit your budget before reaching out.
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